Lijit is good or not ? Lijit / Sovrn Ad Network Review & Earning Report

By Bappa Debnath

I joined Lijit /  Sovrn 2012 when i first start blogging . That time i was totally unaware about all ad network & did not know much about making money online . I read an article somewhere about Lijit Ad Network & Joined Lijit . I did even know how what was CPM / CPC that time . I did not have much visitors that time . I used there Ad for 2-3 weeks as far as i remember . See my earning report below for domestic Ads . They have a Highest CPM of  $0.13 for US / UK /CA Visitors & their fill rate is not 100 % so sometimes visitors wont see any ads in your site & Lijit wont count your impressions . Their highest fill rate for Domestic Ads is 60% +  which is not good according to me . Their Highest CPM for International visitors is $0.05 & the highest  fill rate is 5% which is totally horrible . This is what i had experienced in 2012 . When i found their Fill Rates are Horrible . I was bound to remove them from my site .                                       

 

Few days back i thought to give them another try as i was  getting some good number of visitors from US/UK/CA so I just logged in  my account & created 3 ad units & placed in my blog . I was not able to see any ads in my blog even i asked my friends they did not see any ads in my blog as well . I cheeked Lijit Dashboard it was showing Ad Request only but no impression & CPM . 2 days Passed away still no Impressions were counted . I contacted their support & after 2 days I got two message in my inbox :

JUN 21, 2014  |  12:53AM UTC 
HI , I have placed the ad code in my blog . but i cant see any impressions in my report although i am getting traffic . http://bappadebnathbpd.blogspot.com

They Replied :

JUN 23, 2014  |  07:53PM UTC

Thanks for your email. You’re not seeing any impressions because your site is denied.

I was totally shocked to see the messages . How can this be possible ? How can they disapprove my approved site ?

This was my story with Lijit / Sovrn as a publisher . So , It's your own choice that if you will go with Lijit / Sovrn or not . I don't recommend Lijit / Sovrn if you are getting International traffic . If you you are getting Traffic from UK/US/CA you can give them a try but there are more good Ad Network to go with .

Hope this Review was helpful . Leave you comment below . Thank you .